SALES & MARKET DEVELOPMENT

Whether initiated by MaxiRetail, a retailer or a supplier, we significantly help increase both sales and market share for our partners.  It’s not uncommon for our firm to start representing a supplier or brand from scratch in a certain territory and develop sales from zero to several millions within our first year of partnership. We also succeeded in strategic sourcing missions ordered by retailers in search of new products and suppliers, and increased the retailer’s sales in a specific category by 400% within one year. Needless to say that both the retailer and the supplier were extremely happy with MaxiRetail’s matching performance?

Although an extensive list of all sales and market development services we provide would be out of range of this website, please find below some examples of our services related to this domain:

• Market Research and analysis on an international, national and regional scale, en per category/product/brand
• Competitive analysis per market/category/product/brand
• Time phased sales forecasting
• Comprehensive sales reporting
• International, national, regional, category, product and brand sales management
• Sales & Market Strategy development and implementation
• Cross- and Up-sales strategy development and implementation
• Space allocation analysis
• Strategic account & territorial sales representation
• Senior-level representation at key Trade Associations, Events, Shows and Conference
• Development of a corporate sales performance management system with Key Performance Indicators (KPI’s)
• Retailer specific sales differentiation program development
• BTO sales management
• Relationship building with retailers, consumers, and influential press and media editors
• Category/territory/product/brand/retailer Performance and Productivity management
• Restart and rebuilding of relationships and trust between retailers and suppliers that went sour in the past
• Sales and market development consulting, valuation and assessment without representation or distribution mission
• Training, assessment, and coaching of FMCG and Retail sales & market developers
• Etc…

Ever wondered why some retailers, manufacturers and brands perform better than others? Stop wondering and contact us.